Find the points of hesitation
Review product pages, site search, support questions, and exit behavior to identify where shoppers lack information or confidence. Those moments are the best places for targeted AI assistance.
Guide instead of interrupting
Use page and behavior context to offer help when it is relevant. Ask a small number of useful questions, recommend products with reasons, and keep manual navigation available.
Build a measurement loop
Measure assisted product views, accepted recommendations, questions resolved, qualified leads, cart events, and completed orders. Use unanswered questions to improve both website content and the agent’s approved knowledge.
TalkPage principleWhy add a chatbot when your whole website can become an AI agent?